Larissa Azevedo
APAC Director of Design and Research
SEEK
Larissa Azevedo is a highly accomplished and successful leader in the design and product management space with a consistent track record of delivering outstanding results for some of Australia’s top companies.
As the APAC Director of Design and Research at SEEK, Larissa leads a team of top-tier professionals to drive exceptional design and research outcomes that have a positive impact on millions of job seekers and employers across the region.
She resides in the beautiful city of Sydney, Australia where she navigates parenting two teenage children with her husband with a healthy dose of humour and teamwork.
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Linkedin Profile https://www.linkedin.com/in/larissaazevedo/
Program sessions
Crafting impactful design in the language of business
How can designers integrate with business goals to drive measurable impact and become pivotal strategic partners?
Larissa Azevedo's session will navigate the transformation from traditional design roles to outcome-focused strategy integral to business success. Drawing from her tenure as VP of Product & Design at Hipages, she will share insights on aligning design objectives with quantifiable business outcomes, such as operational savings and revenue growth.
Larissa will recount her pivotal moment of realisation, introduce the practical framework adopted at Hipages, and discuss the development of a programme aimed at bolstering designers' data literacy and business acumen.
This approach not only enhances decision-making and influence but also positions designers as key strategists in their organisations, championing a customer-centric methodology that substantively contributes to business strategy.